Ever freeze on-mic or on camera? Or worse...run out of content? π
Iβve been there. Iβm here with show prep tricks + coaching to keep your audience hooked every time.
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Fast Track Your Show Prep
Reading articles and looking up topics are a great way to pull content for your shows, reels, and even your social media accounts. You also need to remember that if the article is a verified source, it is also written in someone else's voice.
As a reminder, please don't read it verbatim; take the time to break it down and put it into your voice. Make it relate to your audience and why they should care about the story/content that you are sharing.
Let's take one of my favorite and trusted sources for daily news and tips, The Hustle. You can sign up to receive the daily email for free, and even the Sunday Deep Dives into innovators and special interest stories.
Why should you care about the Sunday stories? Well, let me tell you, if you are doing a daily show, then you want to hit the ground running with your content every week.
May I remind you that the "Manic Mondays" are real? You feel like all the stories that broke after you left the studio on Friday have been done to death on air, and you need to find something fresh that will keep people tuned in.
Having these stories hit your inbox will help you have fresh content.
Need Help Organizing your Show?
Need a little more help organizing these stories and placing them in a show format? No sweat, I've done the work for you with my Show Prep Sheets. They are priced at $7 but are worth a hundred times more by the time they are saving you on your show prep.
You are spending a dollar a day on a time-saving tool to create your show, which helps you organize your thoughts into a show. All of this is designed to help you grow your audience and reach.
Show Prepping in the Wild
Show prep and content are all around us; we merely have to open our eyes and ears and soak it in, and decide how we can build on it. Your audience will get bored real fast if you launch into a "you had to be there" story.
You are correct that they "had to be there," but your job is to take them there. Paint the picture for them, set the scene, grab them by their hand, and lead them to water. You get the idea?
In radio, podcasts, and digital content, we call this "Theatre of the Mind." Don't just list off the bullet points of a story, go for the WWWWH... you know the WHO, the WHAT, the WHEN, the WHERE, and the HOW. Get in there and get them hooked when you open the mic. That's why we call it a "hook," and as John Popper sings, "the hook brings you back."
On camera, your eyes will give you away if you aren't connecting to what you are saying, and if you appear to lose your train of thought or even worse, step outside of yourself and watch what you are doing, it is a recipe for disaster.
The great Michael Caine has been credited with saying, "You can never lie to the camera." He's right, the camera will see through you, and the audience will feel when you are, and are not being authentic.
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